OpenArt — Memory Dive
Memory Dive is a short-form ad video created for OpenArt, exploring a simple idea: what if AI could turn your memories into films?
- Role
- DA & IA
- Tools
- OpenArt · Nano Banana 2 · Kling · MiniMax H3 · ElevenLabs · Freepik · Photoshop
- Year
- 2026
- Client
- OpenArt
The Challenge
Create a short-form ad that feels entertaining first, while clearly showing what OpenArt enables users to create. The film also required strong visual continuity across multiple AI-generated shots, particularly maintaining the same character between the real world and his reconstructed memory.
The Approach
I built the concept around a simple question: what if you could generate videos from your memories? The film follows a man recalling a holiday memory. As we enter it, an ambiguous mass appears in the water before unexpectedly revealing itself to be a dolphin. This slightly absurd moment creates the visual hook and brings a playful tone to the film. We then return to reality and discover the same character using OpenArt, importing the images behind the memory to create the sequence we have just watched. A consistent character reference was used throughout the storyboard to keep his appearance coherent across environments, angles and generations before each still was brought to life through AI video.
Storyboard
"A memory, brought back to life."
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